CLIENT STORIES

PAUL ROACH | DELTA COACHING

Revenue Is Vanity, Profit Is Sanity, But Cash Is King

When Paul Roach speaks, you can't help but lean in, you know you’re in for something different. 

As the driving force behind Delta Business & Executive Coaching and The Cashflow Coach, Paul Roach has made it his mission to reignite the spark in entrepreneurs, giving them the confidence to chase after their most ambitious goals.

From the very first conversation, Paul Roach captivates you with his calm, ‘radio’ voice - a voice that feels like an old friend you’ve just reconnected with. This easy rapport carries over into his work, where he leads with a warmth that draws in entrepreneurs seeking more than just advice.

A day spent with Paul is a day filled with open-hearted discussions, genuine laughter, and turning big dreams into actionable plans.  He has a way of leading conversations into an open exchange, where clients feel both heard and inspired.

Over the years, Paul has guided over 150 businesses to achieve double and even triple-digit growth. His strategies are rooted in real-world experience, but they’re delivered with a down-to-earth approach that makes even the most complex concepts feel accessible.

A Passion for Transformation

Ask him what’s driven his success, and Paul will tell you it’s his ongoing commitment to up-skilling and being open to a broad range of experiences.

 “Business ownership is tough,” he says, “but it’s the little wins along the way that are the motivation; those moments when a client has great results through their commitment and determination.”  

That is what that keeps him going and growing - the moments when his clients achieve what once seemed impossible.

Those who have attended Delta’s Business Masterclass often describe the experience as transformative. The atmosphere is one of a willingness to share; where entrepreneurs from all walks of life gather to grow through knowledge sharing, and are encouraged to voice not only their wins but also their struggles. These sessions are where ideas flourish and ambitious plans are mapped out with purpose and heart.

Your Input Shapes Your Output

Paul shares some straightforward advice, “work harder on yourself than you do on your business.”

It’s a principle he instils that has helped countless entrepreneurs break through barriers they weren’t aware existed; his guidance will take you through being open to new ideas and committing to ‘better’.

For those who choose to work with Paul Roach and the Delta team, it’s clear they’re gaining more than a coach. They’re gaining a partner, someone who is genuinely invested in their success. And as they set out to build not just businesses, but legacies, they know they have the best guide by their side.

Whilst Paul provides in person coaching, he also understands the importance of using digital platforms for presenting Masterclasses, Pro Workshops and marketing his services. He recognised the need of updating his branding images across each touch point.

“The image of your personal and business brands are really important; investing in high-quality imagery like Kaz produces, is one of those things that has to be done regularly.”

When asked about his experience with Kaz, Paul (very) kindly shared, “Despite initial concerns about staying calm, the personal brand shoot proved painless and highly effective.

The resulting images significantly enhanced our digital collateral, making us appear more professional and dynamic. Our great photographer Kaz worked miracles!"

Connect with Paul here >